• Lure Review

    The Elite 8 has all the fish-catching qualities of the Rogue, but it’s designed to get deep quick.

    Smithwick Elite 8 Suspending Rogue

    Deep diving jerkbait has new lip and new look
    May 30, 2014 at 9:00am
    The lips on the Scatter line of Rapala crankbaits give the lures action that drives bass to bite.

    Two new standout crankbaits

    The Rapala Scatter Rap Shallow and Rapala Scatter Rap Deep
    April 29, 2014 at 9:00am
    The Yamamoto Chikara is designed to run true right out of the box, and the attention to details — right down to the eyes — is stunning.

    Chikara crankbaits

    Give bass the ‘evil eye’ with this lure
    March 28, 2014 at 9:00am
    Bassmaster pro Dennis Tietje said a soft-plastic crawfish is a universal bass catcher.

    You can’t beat crawfish

    Rage Craw drives bass crazy
    February 28, 2014 at 9:00am
    The Lunkerhunt Lunker Frog and Pocket Frog are designed to look and act like real frogs.

    Lunker Frog

    Award-winning soft lure in a league of its own
    January 30, 2014 at 9:00am
    The Vortex Shad comes in dual colors and a big V-shaped tail that wobbles, driving fish crazy.

    The Vortex Shad

    Incredible tail action can’t be beat
    December 31, 2013 at 9:00am
    One of the coolest features about the Fat Boy is that it can be walked under the surface — and that drives big trout crazy.

    The Fat Boy

    Paul Brown’s Original Series soft plastic still delivers big fish dinners
    November 28, 2013 at 9:00am
    The Boo Series provides the same advantages of an Umbrella Rig while staying legal for use in tournaments.

    Booyah Boo Series

    Tweaked umbrella rig has it all
    October 23, 2013 at 9:00am
    The Flip’n OUT will tempt big bass, as some tournament anglers testing prototypes learned.

    Mister Twister Flip’n OUT

    September 30, 2013 at 9:00am
    Bass Kandi’s Croaker is the latest in the fake frog offerings.

    Bass Kandi Croaker

    The web-footed plastic frog with a toned-down sound
    August 30, 2013 at 9:00am
    The Arbogast Buzz Plug has fish-catching abilities despite it’s strange — OK, plain ugly — look.

    Arbogast Buzz Plug

    Don’t judge this lure by its looks
    July 30, 2013 at 9:00am
    The new Vudu Shrimp has become popular since its introduction earlier this year because of it’s lifelike appearance.

    Vudu Shrimp

    Better than the real thing?
    June 27, 2013 at 9:00am
    Catching fish on topwater is a blast, and the Stanley Top Toad will call them up.

    Stanley Top Toad

    Soft-plastic bass lure is proven producer
    May 29, 2013 at 9:00am
    The Matrix Shad provide great fish-catching ability because of its soft, action-packed body.

    The Matrix Shad

    Fish love it and anglers can’t get enough
    April 29, 2013 at 9:00am
    Bass Trap spinnerbaits are unique because they give off maximum vibration with a thicker wire.

    Bass Trap back in action

    Vibration is key to Slam Dunk Lure’s success
    March 21, 2013 at 9:00am
    Bass Kandi’s Coastal Crippler is making a big splash in saltwater circles of the Louisiana coast.

    Bass Kandi’s Coastal Crippler

    Fish love this swimbait’s side-to-side movement
    February 27, 2013 at 9:00am